Elizabeth Gross joins Mad*Pow’s Boston office as Marketing Director. In this new position, Ms. Gross will be responsible for the marketing, public relations, and social media for Mad*Pow offices in Boston, MA. Portsmouth, NH. and Louisville, KY.
“We’re thrilled to have Elizabeth on the team,” said Ms. Cueva. “Mad*Pow has grown steadily over the years because our clients realize that customer experience matters and they are looking for help to design a better journey. Elizabeth brings strong experience and a range of marketing skills that we feel will help us build awareness around the importance of good design and fuel our future growth.”
Ms. Gross joins Mad*Pow from Waltham, Mass.-based Constant Contact where she was Senior Manager, Acquisition Marketing responsible for CTCT’s broadcast and digital advertising. She spent five years with Monster.com in Maynard, Mass., most recently as Senior Manager, Brand Advertising where she directed Monster’s digital advertising and marketing, including mobile applications. Ms. Gross was a Senior Account Executive with Mintz & Hoke in Avon, Connecticut and began her career with Lister Butler, based in New York City. Ms. Gross is a graduate of Carnegie Mellon University.
In addition, Cally Scullin joins Mad*Pow’s Portsmouth, NH office as Senior Account Executive. In this new position, Ms. Scullin will be part of the Business Development Team supporting all Mad*Pow offices in Boston, Portsmouth, N.H. and Louisville, KY.
Ms. Scullin joins Mad*Pow having spent six years with Microsoft Advertising in San Francisco as an Account Executive. Prior to Microsoft, Ms. Scullin was with 24/7 Real Media as a Technical Sales Account Executive. She was a Technical Recruiter with On Demand Software and began her career in marketing with Nantucket Nectars. Ms. Scullin is a graduate of Wheelock College.
Mad*Pow, recognized by INC Magazine as one of America’s fastest growing companies in 2010, is an experience design agency based in Portsmouth, N.H. The company merges the science of human factors with the art of digital design to deliver powerful interactions that help clients increase customer satisfaction, improve conversion, maximize retention, and cut costs. The company’s services include e-business strategy, user research and analysis, interaction design, visual design, and interactive media production. Mad*Pow works with global industry leaders, including, ESPN, Bank of America, Timberland, McKesson, and Intuit. For more information, please contact Josh Corringham at 603.387.8307 or email@example.com or visit www.madpow.com.