Whether we are announcing another national award for our innovative approach to user experience design or just simply letting you know that we will be hosting one of our infamous parties at the next big industry event, the latest news and events are posted here.

Design Studio: A Method for Concepting, Critique and Iteration

October 4
Online

Iteration is an integral component of the design process. Additionally, critique and idea exploration are necessary when creating new products and services.

Please join Adam Connor as he shares his insights on the design studio method to help promote rapid exploration of ideas, critique and iteration in an open and collaborative environment. This process can be used as an internal design team activity, or with clients and team members of other disciplines. The design studio method removes designers from the black box and adds transparency to the collaboration and review process.

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Insights

Consumer Decisions in a Social World
In a recent issue of the Harvard Business Review that focused on branding, David Edelman articulates how consumers’ engagement with brands is evolving with the proliferation of social media and other digital channels.
The Legend of Miyamoto: How Nintendo Shaped UX
Perhaps the greatest innovation Miyamoto brought to the gaming industry—and by extension, the web—was the popularization of a narrative structure. This may seem pretty silly to think about now—not unlike thinking that the mouse or GUI wasn’t a big deal—but it was pretty revolutionary for its time.
Mad*Pow Boston Harlem Shake