Author: Michael Hawley
Article Published on uxmatters.com Chief Design Officer, Michael Hawley If you are a UX leader or the lead designer on a team, it’s likely that part of your job is helping other designers improve their ski ...
Article Published on uxmatters.com Chief Design Officer, Michael Hawley In your work as a UX professional, do you ever find that you need to convince people that the team should follow a user-centered design pro ...
The map, the diagram and the timeline are an integral part of our interactive design vocabulary. As we confront our next User Experience and Interactive Design assignments, where can we turn for inspiration? What are the information design principles ...
SVP - Creative Director, Buck Beaudoin; Chief Design Officer, Michael Hawley; and Chief Creative Officer, Will Powley share their secrets on how Mad*Pow has succesfully built a unique company culture which inspires employee creativity.
"Lyphlign". Millions of Americans track every aspect of their life with the ultimate goal of self improvement in mind. This team's challenge was to make tracking personal data less cumbersome by creating a service/hub, where users can sync ...
"Media Sharing Which Doesn't Suck". Social media platforms and applications are a dime a dozen and keeping track of interesting things to share is difficult. This team designed a platform which uses library management tools, drop and drag f ...
"M.O.M; Mad*Pow Operations Monitor". How cool would it be to have an internal office application which would allow individuals to see other employees working status, manage company-wide announcements, office-specific announcements, office a ...
"The Karma Crew" created a social platform where volunteers can find events to help support their local charity/non-profit. By creating a mobile app to be used on the go, volunteers can find "quick tasks" to do, collect "karm ...
"The Gleaners" created an efficient solution so local farms don't have to throw away excess harvested food. Instead, they can connect with other farms and charities to redistribute excess to those who need it. By creating a mobile applicat ...
"Say Say Oh Playdate” had quite the challenge - to help parents simplify the process of setting up a playdate. The team created a mobile app that shows when their child's friends and parents are free, for how long, and settle on a location ...
Dan Berlin, Experience Research Director at Mad*Pow talks about Social Media Content Strategy at UPA International 2012.
Senior Experience Researcher, Susan Mercer, shares her perspective on informal mentoring at UPA International 2012.
Mad*Pow Experience Design Director, Adam Connor & Aaron Irizarry from HP present, Discussing Design and the Art of Critique at IA Summit 2012.
Amy is a true believer in the power of research-inspired methodology to address the challenge of competing business goals, customer needs, and technology requirements. With the state of healthcare in our country rapidly approaching a crisis point, ha ...
Experience Design Directors, Christina Persson and Joan Vermette decode the love/hate relationship that is, Process.
Founder, Chief Experience Officer & Healthcare Principal, Amy Cueva, invites you to be a part of HxD 2012!
Dan Berlin, Experience Research Director at Mad*Pow explains how to produce and capture usability test data.
M*P Chief Design Officer, Michael Hawley talks about engaging techniques to enhance user research interviews.
M*P Chief Design Officer, Michael Hawley talks about design concepts and how/when to use them effectively.
Jason Loehr, SVP of Strategy & Development at Mad*Pow teaches us how to maximize our Mobile Strategies & perfect the planning that goes with it.
Dustin DiTommaso, Experience Design Director at Mad*Pow teaches us how to architect engagement through game design thinking.
Adam Connor, Experience Design Director at Mad*Pow shows off some serious skills at Interaction 11.
Megan Grocki, Experience Design and Marketing Director at Mad*Pow presents at Interaction 11.
Amy Cueva, Founder & CXO of Mad*Pow opens up about what it takes to design the best experiences for ones customers by illustrating some key examples and best practices.
The first in a series of short videos examining Boston's Innovation District and the 5 entrepreneurs contributing to the development of such a cutting-edge Boston community. MadPow is trilled to be apart of this feature!
For 120 years, Daily Racing Form (DRF) has covered the sport of Thoroughbred horseracing, and has provided fans with the latest news, opinions and exclusive analysis and performance data 364 days a year, every year.
Our Founder, CXO & HealthCare Principal, Amy Cueva describes Mad*Pow's design style & thought leadership process on our most recent collaboration with HealthCare giant, McKesson.
Amanda Rotondo presenting at Boston UPA 2011
Dan Berlin & Buck Beaudoin presenting at Boston UPA 2011
Michael Hawley & Dan Berlin presenting at Boston UPA 2011
Dustin DiTommaso & Andrew Klein presenting at Boston UPA 2011
Author: Nick Snyder
Article published on uxmag.com Creative Technologist, Nick Snyder Ask the question: “What companies have had the biggest influence on experience design and interaction design?” You’ll pro ...
Author: Megan Grocki
Article Published on uxmag.com Experience Director, Megan Grocki Mention service design to your UX colleagues and you may find yourself unwittingly engaged in a game of Buzzword Bingo. Whether you call it &ldqu ...
Author: Jamie Thomson, Megan Grocki
Article published on uxmag.com Experience Design Director, Megan Grocki Experience Designer, Jamie Thomson Experience designers use a wide variety of techniques to represent the interactions between indiv ...
Article Published on uxmag.com Experience Director, Megan Grocki We're consumers in a media-driven world. And, as such, we've grown used to product placement, telemarketing, "advertorials," and cel ...
Author: Paul Kahn
Article published on servicedesigntools.org Experience Design Director, Paul Kahn The customer journey map is an oriented graph that describes the journey of a user by representing the differen ...
Understanding Research Methods Michael Hawley, Chief Design Officer In a recent issue of the Harvard Business Review that focused on branding, David Edelman articulates how consumers’ engagement with brands is evo ...
Author: Dustin DiTommaso
Shopping is Social Dustin DiTommaso, Experience Design Director Relying on friends, family and other consumers to gather and share purchase information is fundamental to shopping behavior. This behavior loop is so ingra ...
Seven Things to Remember Michael Hawley, SVP, Director of Experience
Interviewing is an artful skill that is at the core of a wide variety of research methods in user-centered design, including stakeholder interview ...
Prioritizing web projects is more important then ever. Michael Hawley, SVP, Director of Experience
As a company with an existing web offering, there are likely a large number of potential changes or feature addition ...
Perceiving Opportunities for Differentiation Michael Hawley, SVP, Director of Experience
A common activity at the outset of many design projects is a competitive review. As a designer, when you encounter a design pr ...
Card sorting is a tool to reorganize information-rich websites. Mike Hawley, SVP, Director of User Experience If your company designed an information rich website such as an intranet or content portal a few y ...
Author: Amy Cueva
Transforming the Patient-Provider Realtionship Amy Cueva, Founder, Chief Experience Officer Mobile technologies are slowly gaining traction in the healthcare space, and our research indicates that for a ...
Extending card sorting techniques to inform the design of website hierarchies. Author: Mike Hawley, SVP, Director of User Experience When developing hierarchies for information rich websites, designers and us ...
Contemplating all possible touch points to optimize your audience’s interactions.
Amy Cueva, Founder, Chief Experience Officer
Every day, you keep or lose customers because of what may seem like insignificant exper ...
Article Published on UXMatters.com Michael Hawley, SVP, Director of Experience
There is a trend among some in the UX community to take the U out of UX and refer to our discipline simply as experience design. One rea ...
A Research Interview Technique for Uncovering Core Values Michael Hawley, SVP, Director of Experience
A number of my previous Research That Works columns on UXmatters have focused on semi-structured user research te ...
Author: Amy Cueva, Michael Hawley
Taken from January 2009 issue of Intranets Magazine. Amy Cueva, Founder and Chief Experience Officer Michael Hawley, SVP and User Experience Director According to Etienne Wenger, one of the leading thi ...
Eliciting user experience comparisons in the customer’s voice. Michael Hawley, SVP, Director of Experience
If you do user research, chances are good that you conduct a fair number of user interviews. Our train ...
A Case Study Published on UXMatters.com Author: Mike Hawley, SVP, Director of User Experience In the design process we follow at my company, Mad*Pow Media Solutions, once we have defined the conceptual d ...
Mad*Pow HQ 27 Congress Street Portsmouth, NH 03801
Office: 603.436.7177 Sales: 603.387.8307 Fax: 603.386.6608
solutions@madpow.net
Mad*Pow Boston 179 Lincoln Street Boston, MA 02111
Office: 617.426.7177
Mad*Pow Louisville 806 1/2 E Market St. Louisville, KY 40206
Office: 603.294.4648
Please fill out the form below to be addedto our monthly email newsletter.
© 2013 Mad*Pow All Rights Reserved | Site Map | Podcasts | Healthcare | Events | Our Portsmouth Neighborhood